Veribl logo

Every product sold is a marketing channel.

Brands lose visibility the moment a product leaves the shelf. Veribl turns every physical product into a post-purchase marketing channel — capturing first-party consumer data, triggering post-purchase email sequences, and driving upsell revenue across your entire catalog.

Consumer CRMExample interface
Mon
Tue
Wed
Thu
Fri
Registrations this week
Consent recorded
Product owner segments
Campaign activity
Illustrative dashboard

Step 4 of 5

Make the follow-up relevant to the product owner.

Share timely care instructions and surface compatible accessories or service when they can help.

Industry research

77%of EU citizens would rather repair devices than replace them
78%say personalized communications make them more likely to repurchase

Sources: European Parliament · McKinsey

Customer view
RIDGE EQUIPMENTProduct care
Your product

Trail 28 backpack

Day hiking · 28 litres

TR28-DEMO-001
Trail 28 backpack
Care for your product

Keep it in great shape.

Empty and air-dry your pack after each trip. Check the straps and buckles before your next outing. The care guide is always on your product page.

Picked for your Trail 28 backpackBefore the next trip
Rain cover fitted over a hiking backpack
Trail 28 rain cover

A weather cover sized for the Trail 28 backpack.

4 / 5

What is post-purchase marketing?

Post-purchase marketing is the marketing a brand does after a product is sold: confirming the purchase, helping the owner get started, asking for a review and recommending accessories. Veribl runs it from a QR code on the product, so you can reach owners who bought through any store or marketplace.

  • Starts with consent

    Owners register and opt in, so every message goes to someone who asked to hear from you.

  • Timed to ownership

    Emails go out on day 0, 3, 14 and 21 after registration, when each message is most useful.

  • Personal by product

    You know which product each customer owns, so tips and offers match what they bought.

A cup of espresso, a smartphone and an open laptop on a wooden table
One code connects customers to everything their product needs.
1QR
Guides, registration, support, emails, and product information.
5in 1
No app to download. Customers scan and open their product page.
0apps

Post-purchase email automation and measurement

Not a one-time transaction — a direct, consented relationship that compounds.

Registration
See product owners who opt in
Engagement
Track opens and clicks
Campaigns
Follow up by product and cohort

Measure each step of the relationship.

Track registrations, consent, email engagement, and subsequent purchases by product and campaign. Your dashboard shows the results from your own customers.

Welcome! Your ProClean X500 is registered
Your 2-year warranty is now active. Here's what you can do...
Sent
Just now
5 tips to get the most from your dishwasher
Loading patterns, detergent dosing, and the eco mode trick...
Scheduled
In 3 days
How's your ProClean X500 working out?
We'd love to hear your feedback. Leave a quick review...
Scheduled
In 14 days

Lifecycle emails that run themselves.

Warranty confirmation, product tips, review requests, and accessory recommendations — triggered automatically by registration. Set up once. Earns revenue forever.

How post-purchase marketing works with Veribl

One QR code on the product starts a consented relationship that runs on autopilot.

  1. Step 1

    Customer scans the product

    A QR code on the product or packaging opens a mobile product page. No app download.

  2. Step 2

    They register and opt in

    Name, email, product, and serial number are captured with explicit marketing consent.

  3. Step 3

    The email sequence starts

    Warranty confirmation, product tips, review request, and accessory recommendation go out on schedule.

  4. Step 4

    Segment, sync, and measure

    Tag owners, send them to Klaviyo or HubSpot through webhooks, and track opens, clicks, and conversions per campaign.

Segmentation and upsells from a channel you own

No algorithm changes. No platform fees. No intermediary.

Segment by product, not just behaviour.

You know exactly which product each consumer owns, when they bought it, and how they use it. Segment by product category, purchase cohort, registration date, or support history — and send campaigns that are actually relevant.

Customer Profiles
85% from QR scans · 1st-party verified
Registered
16,729
From scans
85%
Upsell rate
12.3%
CustomerProductSource
Anna M.AirPure 3000QR scan
Thomas B.AirPure MiniWarranty
Sophie L.AirPure 3000QR scan

Accessory and upsell revenue.

The period after purchase is an opportunity to offer useful accessories and parts. Measure the performance of your own automated recommendations.

Day 21 · Standing Desk Pro

Your desk is set up — complete the setup

Monitor Arm X3

Fits Standing Desk Pro

$89

Cable Management Kit

For your desk setup

$34

Post-purchase marketing analytics, consent and localization

Registration Analytics
Last 30 days
2,847
Registrations
+23%
12,391
QR Scans
+18%
34%
Reg. Rate
+5%
Registrations over time
Top products
ProClean X50042%
AirPure 30028%
CoolMax Mini18%

Campaign analytics.

Track opens, clicks, conversions, and revenue per campaign. Segment by product, cohort, or geography. Know exactly which emails drive repeat purchases.

Hansa Home
ProClean X500

Register your product

Activate your warranty and get support

I agree to receive product updates and tips
Register & activate warranty
Warranty activated instantly
Access to AI support
Product tips & updates

GDPR-compliant by default.

Consent is captured at registration with explicit opt-in. Unsubscribe links in every email. Consumer consent records stored with timestamp and source. Compliant across EU, UK, and US.

Language
EN
DE
FR
ES
Hansa Home
ProClean X500 Geschirrspüler
Schnellstart-Anleitung
Schritt 1: Wasseranschluss herstellen
Pflege & Wartung
Filter monatlich reinigen für optimale Ergebnisse
40+ languages supported

Global from day one.

Send campaigns in 40+ languages to your international customers. Veribl auto-translates based on the consumer's language preference captured at registration.

Who uses Veribl for post-purchase marketing

Brands whose products are bought once and owned for years, often through retailers that keep the customer data.

Home appliances

Lifecycle emails and maintenance reminders for appliances owners keep for a decade.

Explore home appliances

Furniture

Reach retail and DTC buyers directly, from assembly through years of ownership.

Explore furniture

Sporting goods

Own the relationship with buyers who purchased through REI, Decathlon, or Amazon.

Explore sporting goods

Luxury goods

Exclusive post-purchase experiences tied to authentication and digital provenance.

Explore luxury goods

Frequently asked questions

Turn every product into your best channel.

Start free in minutes, or book a personalized walkthrough with our team.