EU compliance, fully automated.

The Digital Product Passport is a requirement under the EU Ecodesign for Sustainable Products Regulation (ESPR). Every product sold in the EU will need a data carrier (typically a QR code) that links to structured information about the product — materials, sustainability data, repairability, recyclability, and more. The timeline varies by product category, starting with batteries in 2024 and expanding to electronics, textiles, and other categories through 2030.

Veribl generates Digital Product Passports automatically from your existing product data. You import product information from your PIM, ERP, or spreadsheet, and Veribl structures it into ESPR-compliant passports with QR codes. The same infrastructure also powers consumer-facing features (support, manuals, registration), so compliance teams share costs with marketing and support teams rather than building standalone regulatory infrastructure.

The timeline depends on your product category. Batteries are first (2024–2027), followed by electronics (2028–2029), then textiles and other categories (2030+). The EU is defining specific timelines through delegated acts. We recommend starting preparation now — companies that wait until the deadline face compliance scrambles and potential market access disruption.

Yes. Veribl accepts data via CSV import, API integration, or webhook connections. If you maintain product data in SAP, Akeneo, Salsify, or other PIM/ERP systems, you can push data to Veribl automatically. The platform maps your existing data fields to ESPR requirements and identifies any gaps that need filling.

Non-compliance means your products cannot be sold in the EU market. The regulation includes provisions for market surveillance, enforcement, and penalties. Beyond legal risk, early compliance is a competitive advantage — retailers and B2B customers increasingly require DPP readiness from their suppliers.

Veribl is a complete post-purchase platform. The same QR code that links to the Digital Product Passport also powers consumer engagement — AI product support, interactive manuals, warranty registration, and marketing sequences. Compliance teams get regulatory infrastructure, while marketing and support teams get consumer engagement tools. One investment, multiple departments served.