Veribl vs Extend
Extend sells protection plans at checkout. Veribl takes over once the product ships: it registers every owner, including Amazon and retail buyers, runs your manufacturer warranty, and supports owners with AI answers, manuals, and EU passports. The two can run side by side.
Choose Veribl over Extend
Reach owners who never used your checkout
Extend offers protection to shoppers in your own store's checkout. Most durable goods are bought on Amazon or in retail, where you never see the buyer. A Veribl QR code on the product registers every owner, wherever they bought, and activates your manufacturer warranty.
| Capability |  | Extend |
|---|---|---|
| Registers Amazon and retail buyers by QR code | Yes | Own-store orders only |
| Manufacturer warranty activation and certificates | Yes | No |
| Claims for your manufacturer warranty | Yes | Its own plans only |
| Proof of purchase captured at registration | Yes | Not listed |
Help customers use the product, not just insure it
Extend's job starts when something breaks. Veribl's starts at unboxing: setup guides, AI answers from your own content, and a help center, so fewer owners need to file a claim at all.
| Capability | | Extend |
|---|---|---|
| AI support chat that answers from your content | Yes | No |
| Interactive manuals and a branded help center | Yes | No |
| Post-purchase emails for owners from any channel | Yes | Own-store orders only |
Built for the EU, in your brand
Extend's plan terms cover the US, with Canada through a partner, and its branding must appear on every offer. Veribl serves customers in 40+ languages, includes EU Digital Product Passports, and shows only your brand.
| Capability | | Extend |
|---|---|---|
| EU Digital Product Passports (ESPR) | Yes | No |
| Translation into 40+ languages | Yes | Not listed |
| Only your brand on customer-facing pages | Yes | Extend branding on offers |
| Self-serve signup, no revenue minimum | Yes | Sales-led, reported $1M+ GMV |
*This comparison is based on publicly available Extend product information as of October 2026.
Protection at checkout vs ownership after it ships
Extend and Veribl solve different parts of the post-purchase journey. Here is how they differ.
Book a demo| Area | | Extend |
|---|---|---|
| Main job | Registration, warranty, and support for every owner. | Selling protection plans at checkout. |
| Who it reaches | Every owner who scans, wherever they bought. | Shoppers in your own store's checkout. |
| Warranty | Your manufacturer warranty: terms, certificates, claims. | Underwritten extended and accident protection. |
| Business model | Flat plan: $0 Starter, $499/mo Growth. | Revenue share on each plan sold. |
| Markets | US and EU, 40+ languages. | US, with Canada through a partner. |
| Brand | Your brand only. | Extend branding required on offers. |
| Get started with Veribl |
Which one fits your team
Choose Veribl if…
- Most of your sales happen on Amazon or in retail
- You need to register owners and run your manufacturer warranty
- You want AI support, manuals, and a help center behind the QR code
- You sell in the EU or need Digital Product Passports
Choose Extend if…
- You want new revenue from insurance-backed protection plans
- You want claims risk carried by an underwriter, not your brand
- You need shipping protection, returns, and exchanges in checkout
- You are a US merchant above Extend's revenue threshold
The usual answer: use both
Extend protection plans sit on top of your manufacturer warranty; they do not replace it. Veribl runs that manufacturer warranty, registers owners who bought anywhere, and supports them while they own the product. If you already sell Extend plans, Veribl fills the gap after the sale rather than competing for checkout.
Veribl vs Extend FAQ
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